Run a virtual focus group

Conor Grennan, Chief AI Architect at NYU Stern and CEO of AI Mindset, has shared a positively bananas method for running virtual focus groups using ChatGPT—what he calls The Infinite Focus Group.

I tested this technique for a product I’d previously researched, and the findings were strikingly similar to my results. Using his hack to refine the process made the insights even more realistic and actionable.

This approach is perfect for quick research, crafting questions for live discussions, or prepping for conversations with industry experts.
Watch Conor Grennan explain this transformative technique.